Are you ready for a magnetic reputation online?

Customers care a lot about your online reviews. BrightLocal, G2, Inc Magazine, Forbes, and plenty of business publications agree.

Stats & Sources - Online Reviews

76 % of consumers regularly check online reviews before buying. (BrightLocal)

Paget, Sammy. “Local Consumer Review Survey 2023.” BrightLocal,

brightlocal.com/research/local-consumer-review-survey

85 % of consumers expect to see reviews younger than 3 months. (Search Engine Land)

Sterling, Greg. “85 % of consumers disregard local reviews more than 3 months old.” Search Engine Land,

searchengineland.com/85-of-consumers-disregard-local-reviews-more-than-3-months-old-309192

84 % of people trust reviews as much as a personal reference. (Inc Magazine)

Bloem, Craig. “84 % of People Trust Online Reviews as Much...” Inc.,

inc.com/craig-bloem/84-percent-of-people-trust-online-reviews-as-much-.html

92 % are more likely to purchase after reading enough positive reviews. (G2 & Heinz)

“The Impact of Reviews on B2B Buyers and Sellers” G2 & Heinz,

learn.g2.com/hubfs/Sell%20Microsite%20Files/The%20Impact%20of%20Reviews%20on%20B2B%20-%20Report.pdf

◔ Referenced on Our Website:

61 % of consumers read at least 11 to 50 reviews before making a decision. (G2)

Sanghavi, Aayushi. “The Importance of Online Review Quantity for Businesses.” G2,

learn.g2.com/importance-of-review-quantity

Reviews can produce a 190 - 380 % increase in online conversions. (Association for Computing Machinery)

Askalidis, Georgios and Malthouse, Edward C. “The Value of Online Customer Reviews.” Association for Computing Machinery,

dl.acm.org/doi/10.1145/2959100.2959181

A Revoo study discovered an 18 % uplift in sales due to improving reviews. (Econsultacy & Revoo)

Charlton, Graham. “Ecommerce Consumer Reviews: Why You Need Them and How to Use Them.” Econsultancy,

econsultancy.com/ecommerce-consumer-reviews-why-you-need-them-and-how-to use-them

Reviews create more loyalty and more repeat customers. (Finance Guru)

“How Positive Reviews Can Boost Customer Loyalty.” Finance Guru,

financeguru.com/news/how-positive-reviews-can-boost-customer-loyalty

Loyal, repeat customers spend an average of 31 % more money. (Forbes)

Rioux, Patricia. “The Value of Investing in Loyal Customers.” Forbes,

forbes.com/sites/forbesagencycouncil/2020/01/29/the-value-of-investing-in-loyal-customers